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Thirstype Nabs Greg Lindy and LuxSans

Thirstype's latest font family is from Otis lecturer Greg Lindy. His LuxSans has a Scalaesque upright and a Sassoonish italic, with some unexpected handwriting-inspired forms in a few of the caps (see the 'B' 'D' 'P' and 'R'). The biggest news is Thirstype's Pre-Release deal: all 8 pieces for $99.

Lindy is a principal at Intersection Studio where his other fonts can be seen in their pre-Thirsty state. (The site is 100% Flash so I can't link to them directly. See Lab > Typography.) Each design is given a concept description, a nicety I'd like to see a lot of other foundries employ.

We should see some other fonts born from this Lindy/Thirstype marriage soon.

Posted by Typographica | March 12, 2003 | LINK

Comments

It's very Scalaesque.

Another thing that surprised me is, if you click here, that they have even branded thirstype's site with the lux moniquer. Maybe it's not that weird.

Armin | Mar 12, 2003 03:11 PM

Thanks for linking that page, Armin. I missed it. The article is now updated. Lux Typographics is Lindy's type foundry brand. It's logotype is set in his Cachet look-alike, Section.

Stephen | Mar 12, 2003 03:21 PM

> Lux Typographics is Lindy’s type foundry brand.

That's what I find weird. I guess it's part of Rick's Universe. No other designer gets to brand the fonts they sell. I mean, Barry Deck could put his logo, Claudio, Paul Sych. As I said, I didn't expect it.

Just one "no-no" that they did, never release a page to the public where no link works and sends you to a Not found.

Armin | Mar 12, 2003 03:33 PM

Friends at Typographi.ca,
since you are speculating, I will set things straight vis-à-vis the relationship between Thirstype and Greg Lindy / Lux Typographics.

Greg set up Lux Typographics to self-publish his type designs. He contacted us many years ago, and we have been in touch since his early typographic explorations. Recently, we proposed that Thirstype should be the online source for Greg's designs within a section of Thirstype.com devoted solely to Lux Typographics. This is a new state of affairs for us, and we're very excited. As is Greg.

LUX SANS is published by Lux Typographics to the standards set by Thirstype, and will be carried online exclusively through lux.thirstype.com. Greg's work will, we hope, find a larger audience through this relationship, and he will have access to our technology and code ? his fonts wll be test-able using the Thirstyper, and our credit card software and hardware will process orders of Lux typefaces.

Later this year, we will be publishing SECTION along with OMEGA, and we plan to work closely with Greg to develop his offerings.

I hope that this clears up any confusion surrounding the release of LUX SANS.

Much,
c

chester | Mar 12, 2003 04:33 PM

>since you are speculating

But it's much more fun to speculate. Make up stuff. Start unwanted rumors. Give bad rep. I guess knowing the facts is ok too.

Armin | Mar 13, 2003 06:38 AM

Well, I've talked to Greg to congratulate and I love his work. But I'm not comfortable with that branding. Not that I care about having one for myself. It just doesn't fit.
Besides, I'm still waiting for you to put back *uck'n'Pretty on sale, Ches. *uck'n'Pretty is part of basic Thirst History more than Bronzo, and Rick told me it would be on sale again.
Excellent move the release of VeeJay.

But VeeJay IS a Modern Classic. Period.

Claudio Piccinini | Mar 16, 2003 08:36 AM

Hmm...
Well, Greg and Rick and I all like the "Lux Typographics exclusively at Thirstype.com" arrangement. Greg had published his work before we came to our arrangement, so we didn't want to just "eat him whole" and make his fonts Thirstype fonts.
As for *uckNpretty... It will soon be made available again, once we have verified the legailty of the situation. The font was originally designed for FUSE, to be released in a limited quantity of 1000 copies, I believe. If the copyright has returned to Rick/Thirstype, then there is nothing stopping us from publishing the font except for our will. (Some of the fonts from the Thirstype library have been retired by their designers, which is their prerogative.)
best,
c

chester | Mar 17, 2003 10:38 AM

>Greg had published his work before we came to our arrangement, so we didn’t want to just “eat him whole” and make his fonts Thirstype fonts.

Well, this is fine then. After all his Lux Typographics was meant as a Type Foundry, unlike my generic Thoughtype label, which is more of an umbrella under which research, study, criticism, experiments and my fonts all go under the same way.
This could turn into some interesting developments, seeing it in this perspective.

*uck'n'Pretty: I didn't considered the legal problems just because it was on the Thirstype website once.
I strongly hope you get the permission to re-release it.
And Rick could design the missing numerals, too.
It's so beautiful and closely related to Rick's drawings (and thus VeeJay) it would be a real pity to be unable to re-offer it.

Btw I guess the same "problem" applies to Barry's intended reworking of Caustic Biomorph. Joan Spiekermann is a really nice person anyway, but I don't know who takes this kind of decisions insid the FontShop network staff.

Claudio Piccinini | Mar 17, 2003 11:23 PM


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