The ubiquitous Gotham by Tobias Frere-Jones found its way unto the 9/11 memorial’s stone at the site of the World Trade Center. The New York Times reports on the use of Gotham in the memorial, as set and chosen by Pentagram partner Michael Gericke.
Funny you say that because its exactly the question I asked myself the other day watching the news about that memorial: “what face used on it?”
Gotham fit very well obviously! good choice.
Unrelated to Gotham, but connected to New York and typography . . .
In the Royal Tennenbaums’ fictional New York City (e.g. “247th Street Y”, “Gypsy Cab Company”), Futura is used all over the place. Does anyone think that was intentional (given all the other subtleties of the movie)?
Joey – Yes, I think director Wes Anderson used the same detail in Rushmore.
Wes Anderson is an inveterate Futuraphile. Somewhere on the web, someone posted an outstanding open letter to Anderson entreating him not to use the font next time; I seem to recall that this took the form of dozens of fake movie stills, each festooned with Futura wherever possible. (I can’t seem to find the page by googling it, but if someone else is luckier I hope they’ll post it — it was really pretty funny.)
I think Gotham was a great choice. I also think they should have had it cut by hand. It’s not like they couldn’t afford it.
Notify me of follow-up comments by email.
Notify me of new posts by email.
Typographica is a review of typefaces and type books, with occasional commentary on fonts and typographic design. Edited by Stephen Coles, also of Fonts In Use and The Mid-Century Modernist.
Founded in 2002 by Joshua Lurie-Terrell. Relaunched in 2009 by Coles and Chris Hamamoto.
Set in Adelle Sans by TypeTogether, Turnip by David Jonathan Ross, and JAF Bernini Sans by Tim Ahrens.
Brought to you by this month’s nameplate sponsor, FontShop, MyFonts, FontFont, Wordpress, and the letter B. Read our editorial policy.
Fonts In Use
Type at work in the real world.
The Anatomy of Type
A book about the finer details of typefaces.
Lettering on vintage cars, appliances, and other objects.
Fleurs Coiffeur Liqueur
Lettering on storefronts.