Ideal Sans orchestrates our conflicted desire for handmade humanist forms against the cloak of a crisp, sans serif world view.
It keeps its humanist urges just under the radar while playing them out to ambitious extremes: no straight lines, no perfect circles, no parallel edges. Unlike many attempts to pursue such a double life, Ideal Sans passes as a true sans while supporting its rich secret life. From a top-level view, this remarkable type family feels clean and rational enough for a train schedule or an infographic and yet, up close, reveals enough strange gentleness for a love letter.
I travelled to your website after hearing raves about Ideal Sans from John Gruber and the Vesper app team. I was disappointed that the price is so high. This product is clearly aimed only at professionals, not home users.
I think a narrow version would be most welcome, for use in spreadsheets, charts, videos, PowerPoints/Keynotes and anywhere you need to fit more characters into a given line. I’ve looked at Arial Narrow long enough!
I think the closest font already installed on most computers is Gill Sans Condensed.